Out of principle, Fennel does not participate in payment for order flow (PFOF) either. In addition, Fennel does not lend out their users’ securities, ensuring that the investor’s votes follow their shares. Additional voting features will be rolled out after Fennel’s initial launch. It also allows investors to follow specific ballots to track their outcomes. Fennel provides information about past and upcoming shareholder votes in order to show investors how they can play a part in guiding a company’s decisions. With Fennel, retail investors can easily invest in alignment with their values and with the ESG-related issues they are passionate about, covering a plethora of issues such as the gender and cultural identity wage gaps, carbon emissions, and climate change. Our mission is to give everyone a voice in the companies they invest in, not just the top 1% with formidable seats at the table," said Daniel Naim, founder and CEO of Fennel. Today, the shareholder voting process is an overlooked method of invoking positive corporate change. The next generation of investors are yearning for their voices to be heard. "The retail revolution is only just getting started. Shareholder voting creates a communication channel between companies and investors, yet only 28% of shares owned by retail investors were used to vote in 2020. Fennel’s ESG data can also help inform investors ahead of shareholder votes. Today, with over 82% of all global retail investors interested in sustainable and socially-responsible investing, and global sustainable fund assets reaching $2.7 trillion by December of last year, the call for ESG-driven investing will keep growing louder as the next generation continually challenges current institutions and power structures. With Fennel, users can invest in publicly-listed stocks and ETFs as they analyze detailed ESG data and further understand how the companies they invest in impact the world they live in. Fennel’s key feature is its in-app ESG data and rankings, which provides unprecedented information to retail investors on public companies’ environmental, social and governance practices. NEW YORK, November 16, 2022-( BUSINESS WIRE)- Fennel, an ESG-focused platform that gives retail investors access to tools to better engage with companies, today launched their mobile investing app with $5M in seed funding. Backed by Jeff Cruttenden, founder of Acorns, The Capitol Factory, Temerity Capital Partners and more, Fennel has raised over $5M in funding to provide transparent financial and ESG-data to investors
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